News

1. Identity of the issuer or the underlying issuer
of existing shares to which voting rights are
attached:ⁱⁱ

Dignity PLC

2 Reason for the notification (please tick the appropriate box or boxes):

An acquisition or disposal of voting rights

Yes

An acquisition or disposal of qualifying financial instruments which may result in the acquisition of shares already issued to which voting rights are attached

No

An acquisition or disposal of instruments with similar economic effect to qualifying financial instruments

No

An event changing the breakdown of voting rights

No

Other (please specify):

No

3. Full name of person(s) subject to the
notification obligation:ⁱⁱⁱ

Kames Capital Plc

4. Full name of shareholder(s)
(if different from 3.):^iv

5. Date of the transaction and date on
which the threshold is crossed or
reached: ^v

29/10/2015

6. Date on which issuer notified:

02/11/2015

7. Threshold(s) that is/are crossed or
reached: ^{vi, vii}

5%

8. Notified details:

A: Voting rights attached to shares ^{viii, ix}

Class/type of
shares

if possible using
the ISIN CODE

Situation previous
to the triggering
transaction

Resulting situation after the triggering transaction

Number
of
Shares

Number
of
Voting
Rights

Number
of shares

Number of voting
rights

% of voting rights ^x

Direct

Direct ^xi

Indirect ^xii

Direct

Indirect

GB00BRB37M78

2,469,139

2,469,139

1,827,184

1,827,184

651,955

3.69%

1.32%

B: Qualifying Financial Instruments

Resulting situation after the triggering transaction

Type of financial
instrument

Expiration
date ^xiii

Exercise/
Conversion Period ^xiv

Number of voting
rights that may be
acquired if the
instrument is
exercised/ converted.

% of voting
rights

C: Financial Instruments with similar economic effect to Qualifying Financial Instruments ^{xv, xvi}

Resulting situation after the triggering transaction

Type of financial
instrument

Exercise price

Expiration date ^xvii

Exercise/
Conversion period ^xviii

Number of voting rights instrument refers to

% of voting rights ^{xix, xx}

Nominal

Delta

Total (A+B+C)

Number of voting rights

Percentage of voting rights

2,479,139

5.01%

9. Chain of controlled undertakings through which the voting rights and/or the
financial instruments are effectively held, if applicable: ^xxi

Kames Capital:-

Kames Capital Plc

Kames Capital ICVC

Kames Capital VCIC

Proxy Voting:

10. Name of the proxy holder:

Kames Capital Plc

11. Number of voting rights proxy holder will cease
to hold:

12. Date on which proxy holder will cease to hold
voting rights:

13. Additional information:

14. Contact name:

Trade Operations Manager

15. Contact telephone number:

0131 549 2206

Note: Annex should only be submitted to the FCA not the issuer

Annex: Notification of major interests in shares^xxii

A: Identity of the persons or legal entity subject to the notification obligation

Full name

(including legal form of legal entities)

Kames Capital Plc

Contact address

(registered office for legal entities)

Kames House

3 Lochside Crescent

Edinburgh

EH12 9SA

Phone number and email

0870 60 90 101

Other useful information

(at least legal representative for legal persons)

Alison Talbot

Company Secretary

0131 549 3205

B: Identity of the notifier, if applicable

Full name

Trade Operations Manager

Contact address

Kames House

3 Lochside Crescent

Edinburgh

EH12 9SA

Phone number and email

0131 549 2206

KamesTradeOperationsMB@kamescapital.com

Other useful information

(e.g. functional relationship with the person or legal entity subject to the notification obligation)

C: Additional information